At long last, a guide to writing online content that shows the reader direct examples rather than endless fluffy guidance.
Web Content - The Beginner's Masterclass offers a practical and demonstrative means toward gaining your own, distinct content authoring style.Written with the intent of leading by example, this book contains a selection of articles which encompass many of the more popular subjects and genres commonly seen in the online news media. Through these demonstrative means, it intends to imbue many of the key aspects of content and copy writing while maintaining a strong weighting toward a high grade of 'shareability' through audience preferential of social media channels. The book revolves around its three pillars:IDENTITY - Crafting a unique, recognizable voice. PURPOSE - Embodying clarity in topic choice.STANDING APART - Being different from the banal crowd. Transforming the benign, day-to-day and week-to-week occurrences into a style at once keynote serves to imbue the budding content writer with an edge over the more conventional competitor. It is through this that the essential spirit of Web Content - The Beginner's Masterclass was assembled. Current and contemporary, this book takes into account the fact that search engines are becoming ever more selective in what they highlight and what they leave. Generic writing, the samey and the dull lose out, while writing and content with genuine spirit, humour and style is promoted. The power of words at once eye-catching and colourful with an intense, instantaneous 'shareability' is precisely what the modern day Internet values and rates. Designed as a unique and quirky compliment to a de facto manual of style, veteran online content author and journalist TIMOTHY JONES brings writing to life for readers keen to enhance, improve and realize their talents. With this handbook, they will confront the field of web and news content creation with genuine eagerness.
The immense dislocations and suffering caused by neo-liberal globalization, the retreat of the welfare state in the last decades of the twentieth century, and the heightened military imperialism at the turn of the twenty-first century have raised urgent questions about the temporal and spatial dimensions of power. Through stimulating critical perspectives and new cross-disciplinary frameworks, which reflect recent innovations in the social and human sciences, this series provides a forum for politically engaged and theoretically imaginative responses to these important issues of late modernity.
This book contains the lectures presented at the Advanced Study Institute, 'Earth's Particles and Fields, 1969', which was held at the University of California, Santa Barbara, during the period August 4 through 15, 1969. One hundred seventy persons from twelve different countries attended the Institute. The authors and the publisher have made a special effort for rapid publication of an up-to-date status of the particles and fields in the earth's magnetosphere, which is an ever changing research area. Special thanks are due to the lecturers for their diligent preparation and excellent presentations. The individual lectures and the published papers were deliberately limited; the author's cooperation in conforming to these specifications is greatly appreciated. The contents of the book are organized by subject area rather than in the order in which papers were presented during the Institute. Many thanks are due to Drs. Kinsey Anderson, Sam Bame, Leverett Davis, Gilbert Mead, Harry Elliot, Kenneth Behannon, Reimar Lust, A. W. Schardt, Carl-Gunne Eilthammar, and Martin Walt who served as session chairmen during the Institute and contributed greatly to its success by skillfully directing the discussion period in a stimulating manner after each lecture. Dr. Martin Walt and the Summary Panel worked hard to prepare an excellent summary of various aspects of particles and fields in the magnetosphere at the end of the Institute.
The area of content-based video retrieval is a very hot area both for research and for commercial applications. In order to design effective video databases for applications such as digital libraries, video production, and a variety of Internet applications, there is a great need to develop effective techniques for content-based video retrieval. One of the main issues in this area of research is how to bridge the semantic gap between low-Ievel features extracted from a video (such as color, texture, shape, motion, and others) and semantics that describe video concept on a higher level. In this book, Dr. Milan Petkovi6 and Prof. Dr. Willem Jonker have addressed this issue by developing and describing several innovative techniques to bridge the semantic gap. The main contribution of their research, which is the core of the book, is the development of three techniques for bridging the semantic gap: (1) a technique that uses the spatio-temporal extension of the Cobra framework, (2) a technique based on hidden Markov models, and (3) a technique based on Bayesian belief networks. To evaluate performance of these techniques, the authors have conducted a number of experiments using real video data. The book also discusses domains solutions versus general solution of the problem. Petkovi6 and Jonker proposed a solution that allows a system to be applied in multiple domains with minimal adjustments. They also designed and described a prototype video database management system, which is based on techniques they proposed in the book.
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