At long last, a guide to writing online content that shows the reader direct examples rather than endless fluffy guidance.
Web Content - The Beginner's Masterclass offers a practical and demonstrative means toward gaining your own, distinct content authoring style.Written with the intent of leading by example, this book contains a selection of articles which encompass many of the more popular subjects and genres commonly seen in the online news media. Through these demonstrative means, it intends to imbue many of the key aspects of content and copy writing while maintaining a strong weighting toward a high grade of 'shareability' through audience preferential of social media channels. The book revolves around its three pillars:IDENTITY - Crafting a unique, recognizable voice. PURPOSE - Embodying clarity in topic choice.STANDING APART - Being different from the banal crowd. Transforming the benign, day-to-day and week-to-week occurrences into a style at once keynote serves to imbue the budding content writer with an edge over the more conventional competitor. It is through this that the essential spirit of Web Content - The Beginner's Masterclass was assembled. Current and contemporary, this book takes into account the fact that search engines are becoming ever more selective in what they highlight and what they leave. Generic writing, the samey and the dull lose out, while writing and content with genuine spirit, humour and style is promoted. The power of words at once eye-catching and colourful with an intense, instantaneous 'shareability' is precisely what the modern day Internet values and rates. Designed as a unique and quirky compliment to a de facto manual of style, veteran online content author and journalist TIMOTHY JONES brings writing to life for readers keen to enhance, improve and realize their talents. With this handbook, they will confront the field of web and news content creation with genuine eagerness.
The immense dislocations and suffering caused by neo-liberal globalization, the retreat of the welfare state in the last decades of the twentieth century, and the heightened military imperialism at the turn of the twenty-first century have raised urgent questions about the temporal and spatial dimensions of power. Through stimulating critical perspectives and new cross-disciplinary frameworks, which reflect recent innovations in the social and human sciences, this series provides a forum for politically engaged and theoretically imaginative responses to these important issues of late modernity.
Craig's SPORT ARTICLES: 'THE WINNING MIND' http: //www.amazon.com/Craigs-SPORT-ARTICLES-WINNING-MIND-ebook/dp/B005KAK95Q/ Craig's Sport Articles: The Winning Mind How to win in the mind, "the top two inches" A collection of Craig Lock's articles on HOW to win in the mind and develop a winning mindset Key words(tags) Success, Success Principles, Motivation, Inspiration, Sports Psychology, Sport, Mind, Mind Control, Positive Thinking and Positive Psychology (enough there now, craig!) All my articles on many other subjects are on the following web sites. Just click on: http: //www.selfgrowth.com/articles/user/15565 and http: //www.ideamarketers.com/library/profile.cfm?writerid=981 (Personal growth, self help, writing, internet marketing, spiritual, 'spiritual writings' (how 'airey-fairey'), words of inspiration and money management, how boring now, craig The submitter's lists of blogs (with extracts from his various writings: articles, books and new manuscripts) is at http: //craigsblogs.wordpress.com "Together, one mind, one life at a time, let's see how many people we can impact, encourage, empower, uplift and perhaps even inspire to reach their fullest potentials." Enjoy "Total non-techno and impulsive" craig "Life is about finding, then following the dream... and one's dream/vision comes to reality through believing in yourself, making the commitment and then creating it." - craig (1998) from www.craiglockbooks.com CONTENTS PART ONE CHAPTER 1 The Key Elements of Determination and Self Discipline on the Pathway to Success (from 'The Winning Mind') 2 The Principles of Success: 'The Winning Edge' 3 Mind Games: "The Winning Edge" (from 'The Winning Mind and Endless Possibilities, Far and Great Horizons') 4 Determination - the Key to Success in Sport and in Life (from 'Steps to Success, Prosperity and Happiness' and 'The Winning Mind'') 5 It's All up To YOU (from 'Endless Possibilities, Far and Great Horizons') * * PART TWO CHAMPIONS How are they made (or perhaps born) CHAPTER 1 The Traits (Qualities) of a True Champion (from 'The Winning Mind', 'The Winning Edge' and 'Endless Possibilities, Far and Great Horizons') 2 Who and What is a True Champion? 3 The Mind-set and Spirit of a Champion APPENDIX 1 A "Review" of the Book 'Bounce': How Champions are Made (by Matthew Sayed) 2 Capturing Sports True Spirit 3 Sport For Peace Enjoy "passionate sports fanatic" craig From http: //www.amazon.com/Craigs-SPORT-ARTICLES-WINNING-MIND-ebook/dp/B005KAK95Q/
This book examines anti-corporate activism in the United States, including analysis of anti-corporate challenges associated with social movements as diverse as the Civil Rights Movement and the Dolphin-Safe Tuna Movement. Using a unique dataset of protest events in the United States, the book shows that anti-corporate activism is primarily about corporate policies, products, and negligence. Although activists have always been distrustful of corporations and sought to change them, until the 1970s and 1980s, this was primarily accomplished via seeking government regulation of corporations or via organized labor. Sarah A. Soule traces the shift brought about by deregulation and the decline in organized labor, which prompted activists to target corporations directly, often in combination with targeting the state. Using the literatures on contentious and private politics, which are both essential for understanding anti-corporate activism, the book provides a nuanced understanding of the changing focal points of activism directed at corporations.
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